
Lead Generation

This Meta ad campaign was primarily focused on lead generation, with WhatsApp set as the destination for collecting leads. Over a 7-day period, the campaign achieved a total spend of ₹1,633.93 and generated 233 messaging conversations, resulting in an average cost of ₹7.01 per lead. The campaign started with strong engagement in the initial days and showed promising performance improvements as it progressed. As optimization efforts continued, the cost per lead gradually decreased, indicating that the ad was becoming more efficient over time. Overall, the results reflect that WhatsApp-based lead generation through Meta ads is an effective and cost-efficient strategy for achieving high engagement and lead volume.

This Google Ads campaign delivered strong results over the reporting period, with a total of 14.8K clicks generated from approximately 565K impressions. The average cost per click (CPC) was highly efficient at ₹6.21, leading to a total spend of ₹92.1K. The campaign performance graph indicates fluctuations in activity, with several noticeable peaks, suggesting successful engagement during specific periods. Overall, the ad strategy appears to have maintained good visibility and steady traffic, achieving a solid balance between reach and cost-effectiveness. With further optimization and targeting, there's strong potential for even higher ROI in upcoming phases.

This Google Ads campaign was focused on generating bookings through direct call interactions. Over the tracked period, the ad received 33 clicks from 255 impressions, resulting in a total spend of ₹905. The average cost per click (CPC) was ₹27.42, reflecting the typically higher cost associated with call-intent ads due to their higher conversion potential. Most engagement occurred in a short burst on January 27, 2025, suggesting the ad gained rapid attention but then saw a drop in visibility or reach afterward. While the click-through rate appears strong, continued performance will rely on consistent ad delivery and further audience targeting to maintain steady interaction and maximize booking conversions.

This Meta ad campaign was designed to drive booking inquiries through phone calls, and it performed effectively within the tracked period. The campaign recorded a total of 128 estimated call confirmation clicks, with an efficient average cost of ₹10.53 per confirmed call click. The total ad spend amounted to ₹1,347.33, demonstrating cost-effective engagement. The performance chart shows peak interaction around May 9, indicating strong interest during the initial run. Despite some fluctuations, the overall results reflect a good return in terms of call-based actions. With consistent targeting and optimization, this format has proven to be a valuable channel for driving direct booking leads through calls.

This Meta ad campaign was executed with the objective of generating leads through Facebook lead forms. Over the course of the campaign, it successfully captured 150 leads, with a total ad spend of ₹1,030.25, resulting in an impressively low cost per lead of ₹6.87. The lead volume peaked around January 10–15, demonstrating strong engagement during that period. The cost-effectiveness and performance curve suggest that the targeting and creative were well-optimized for lead generation. This type of campaign is ideal for building a potential customer database at a low acquisition cost, and further scaling could enhance results even more.

This Meta ad campaign was strategically focused on driving traffic to a website, and it performed exceptionally well in terms of cost efficiency and engagement. The campaign generated a total of 2,506 link clicks, with a minimal cost per click of just ₹0.86, resulting in a total ad spend of ₹2,144.12. The click volume spiked sharply around the second week of March, indicating that the ad creative and targeting were highly effective during that phase. The steady performance that followed shows sustained interest and audience relevance. Overall, this campaign proved to be a highly cost-effective method for boosting website visits, making it a strong example of well-optimized traffic generation through Meta Ads.
What You get
Nurtured Lead
Semi-Qualified Lead
AI Filtered Audience
B2B & D2C Targeting
High KPI Result
Google or Meta ads
Why Lead Generation Matters
01In today’s competitive business landscape, lead generation is the lifeline of sustainable growth. It's not just about collecting contacts — it’s about attracting qualified prospects who are genuinely interested in what your business offers. A strong lead generation strategy helps you build a predictable sales pipeline, improve conversion rates, and reduce customer acquisition costs. With the right approach, you’ll reach the right audience, at the right time, with the right message — turning interest into revenue and browsers into buyers.
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Consistent flow of potential customers into your sales funnel |
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Increased sales opportunities and revenue growth |
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Improved ROI through targeted marketing efforts |
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Enhanced ability to segment and nurture leads effectively |
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Better understanding of customer needs and behavior |
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Stronger brand authority and trust with warm leads |
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Scalable and measurable way to grow your business |
Their social media management is top-notch! We’ve seen consistent follower growth and improved engagement. They really understood our brand voice and helped us stand out in a crowded market

Sagar Poddar
Owner, Fresh Signature
This agency transformed our hospital’s online presence. Patient inquiries increased noticeably after they ran targeted ad campaigns related various OPD. Professional, ethical, and results-driven

Mr.Rajib Roy
COO , Unakoti Multispecialty Hospital
As a small business owner, I appreciated how they tailored services to our budget without compromising quality. Their SEO, Google Business optimization, and ad campaigns brought in many new clients!

Pinku Debnath
Founder, Debnath Travels